Position Summary
Assemblymember Esmeralda Soria’s 2024 re-election campaign is seeking an innovative and dynamic Social Media Manager to spearhead our digital presence across various social media and email marketing platforms. This role is crucial for engaging with our community, spreading our message, and building momentum for the campaign. The ideal candidate is a creative storyteller, adept at producing compelling content that resonates with diverse audiences. You will be the digital voice of the campaign, working closely with senior staff, including the Campaign Manager, Field Director, Deputy Field Directors, and Scheduler, to ensure a steady flow of content that highlights our initiatives, events, and the core values of Esmeralda Soria’s campaign.
Responsibilities:
Develop and implement a comprehensive social media and email marketing strategy that aligns with the campaign’s goals and messaging, increasing engagement and support.
Produce, curate, and manage all published content (images, video, written) across social media platforms, including but not limited to Facebook, Twitter, Instagram, and email newsletters.
Collaborate closely with the Campaign Manager, Field Director, Deputy Field Directors, and Scheduler to capture content from various campaign events and activities, ensuring robust coverage and storytelling.
Schedule and coordinate with staff to attend events for live coverage, interviews, and content gathering, working in sync with the campaign’s overall schedule and priorities.
Monitor, listen, and respond to users in a “Social” way, fostering a positive community and adding value to the user experience.
Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results, using insights to refine and adjust strategies.
Stay up-to-date with social media trends, tools, apps, and effective benchmarks for measuring the impact of social media techniques.
Coordinate with the Campaign Manager and communication team to ensure brand consistency and to amplify key messages across digital platforms.
Manage and oversee social media content calendar, ensuring a balanced and strategic distribution of content related to campaign milestones, events, and key messages.
Qualifications:
- Proven work experience as a Social Media Manager or similar role, with a portfolio of demonstrated success in managing social media platforms for brands, campaigns, or public figures
- Exceptional writing, editing (photo/video/text), and communication skills, with the ability to craft messages that engage and inspire
- Solid understanding of digital marketing and social media metrics, with the skills to interpret the data and translate it into actionable strategies
- Creativity and proficiency in content creation and publishing tools
- Strong organizational and planning skills, with the ability to manage multiple projects simultaneously while maintaining attention to detail
- Experience working in a collaborative team environment, with the flexibility to adapt to the dynamic needs of a political campaign
- Familiarity with online marketing strategies and marketing channels
- Ability to grasp future trends in digital technologies and act proactively
- Enthusiasm for politics and a commitment to the values and goals of the Esmeralda Soria campaign
- Fluency in Spanish is preferred
Pay & Benefits
$7,000 – $8,000 per month
If you are interested in applying for this position, please submit your resume to Brian Schwartz at [email protected].
Street Level Strategy, LLC is an equal opportunity employer. All applicants will be considered regardless of race, creed, color, marital status, gender, sexual orientation, religion, age, national origin, political affiliation, military status, or physical disability.
